INSIGHTS & ADVICE

Straight Talk for Small Business

No jargon. No theory. Just real commercial insight from someone who's been there.

PROCUREMENT

The money hiding in your supply chain — and how to find it

Most small businesses overpay their suppliers. Not because they're careless — because they're too busy to stop and look. Here's a simple framework for finding the savings without damaging the relationships.

MOOR & CO · JUNE 2026 · 4 MIN READ
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AI FOR BUSINESS

AI isn't coming for your business. Ignoring it might be.

Every week another headline about AI replacing jobs. The reality for small businesses is more practical and less dramatic — but just as important. Here's what AI actually does for an SME in 2026.

MOOR & CO · JUNE 2026 · 4 MIN READ
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COMMERCIAL STRATEGY

Pricing: why most small businesses charge too little

Underpricing is one of the most common and most damaging mistakes small business owners make. It's not just about margins — it signals something about your brand you might not intend. Here's how to think about pricing properly.

MOOR & CO · JUNE 2026 · 5 MIN READ
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REAL TALK

What nobody tells you about running a small business

The isolation. The decisions nobody prepares you for. The moments where you genuinely don't know what to do next. This isn't a polished LinkedIn post — it's an honest account of what running a business actually feels like.

MOOR & CO · JUNE 2026 · 6 MIN READ
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MARKETING

You don't need a marketing agency. You need a message.

Small businesses waste thousands every year on marketing that doesn't work — not because the execution is bad, but because the message was never right to begin with. Here's where to start.

MOOR & CO · JUNE 2026 · 4 MIN READ
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